FAQ
Common questions, answered.
Everything from licensing specifics to getting started.
What is Shots Hospitality Group?
Shots Hospitality Group is the company behind the SHOTS bar brand. After more than a decade operating bars across multiple territories, SHOTS is now a licensing business: we no longer operate venues ourselves. We license the brand to people who want to open, or rebrand, their own SHOTS bar.
What does a SHOTS bar license include?
- The right to use the SHOTS brand name.
- A location page on shotsbar.com (e.g. shotsbar.com/yourlocation).
- Digital media rights.
- Access to our proven menus.
- Rights to produce branded merchandise.
How does the fee work?
You pay SHOTS once. That single, one-time fee gives you the full rights to use everything: the SHOTS brand, our recipes, our menus, digital media and our other brand assets. There are no ongoing royalties. Every SHOTS location is unique. We strive to save startup costs for owners wherever possible, without ever sacrificing the SHOTS experience. Each territory is set by population density and market potential. Contact us to talk about your market.
Do the rights expire?
No. The rights are permanent. A single one-time payment gives you the rights for good, with no terms and no renewals.
Are there any royalty or ongoing fees?
No. It's a one-time fee with no ongoing royalties, and licensees keep 100% of the profits their bar generates.
Is financing available?
Yes. We offer financing options to make licensing more accessible. Contact us for details.
Do you provide ongoing marketing and management support?
Our royalty-free model is built for experienced operators who want an edge in their market, so we don't provide ongoing management or marketing support. Instead, licensees get access to more than a decade of SHOTS digital materials through our cloud-based support model.
Is this opportunity available to foreign investors?
Yes, including investors pursuing an investor visa. We can assist with the application process and help find suitable locations as an additional service.
How long does it take to open?
[PLACEHOLDER: time from signing to opening]
Who is a SHOTS license a good fit for?
Experienced operators who want an edge in their market, entrepreneurs ready to open a SHOTS bar, and owners of existing venues who want to refresh and rebrand as SHOTS.
Can I convert my existing bar into a SHOTS?
Yes. The opportunity is also ideal for operators looking to refresh their existing venues by rebranding as SHOTS.
How is my territory decided?
Each territory is set by population density and market potential, so you have a significant area to grow without competition from other SHOTS licensees.
Who keeps the profits?
You do. Licensees operate independently, keep full control over their sales, and keep 100% of the profits their bar generates.
What should I tell you about my plans?
On the form you can pick what fits: opening a new SHOTS bar, rebranding an existing venue, interested in financing options, foreign investor / investor visa, or just exploring.
What happens after I send the form?
Our licensing team reviews your market and reaches out to talk through the opportunity. Each licensing deal is tailored to fit.
Who do I contact?
Our licensing team: oscar@shotsbar.com or (954) 383-7723. You can also reach us on our Shots Hospitality Group Discord server [PLACEHOLDER: Discord link].
Ready to own your market?
Each licensing deal is tailored to your territory. Start the conversation. It takes about a minute.
Request licensing info